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Author Question: Chelsea is about to purchase a Baskin-Robbins franchise because she loves ice cream. How much work ... (Read 71 times)

darbym82

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Chelsea is about to purchase a Baskin-Robbins franchise because she loves ice cream. How much work should Chelsea expect to have to do to make the franchise successful?
 A) Most franchisees simply hire managers to run the operations, so she will have to work very little.
  B) She will need to work about twenty hours a week to make sure things are running smoothly.
  C) She should expect to work very hard, putting in long hours about six days a week.
  D) She will have to work a standard forty-hour work week, just as she did at her previous corporate job.
  E) Her franchising agreement likely requires her to be at the store whenever it is open.

Question 2

The _________ is a classic distribution theory which suggests that retail firms and retail categories become more upscale as they go through their life cycles.
 
 
  A. theory Y
 
  B. wheel of retailing
 
  C. hierarchy of needs theory
 
  D. breakeven analysis
 Fill in the blank(s) with correct word



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Edwyer

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Answer to Question 1

C

Answer to Question 2

wheel of retailing





 

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