Author Question: Identify a true statement about the entrepreneurship era. A) Industrial titans exploited workers and ... (Read 19 times)

stevenposner · **on:** Jul 14, 2018

Identify a true statement about the entrepreneurship era.
A) Industrial titans exploited workers and decimated the environment during the entrepreneurship era.
B) Large-scale entrepreneurs failed to dominate their markets during the entrepreneurship era.
C) During the entrepreneurship era, the overall standard of living across the country declined.
D) During the entrepreneurship era, the balance of power shifted from producers and toward consumers.

Question 2

What are some advantages of licensing as a method of entering international business?

kardosa007 · **Reply #1 on:** Jul 14, 2018

Answer to Question 1

A

Answer to Question 2

Licensing, a contractual agreement in which one firm permits another to produce and market its product and use its brand name in return for a royalty or other compensation. Licensing is advantageous for small manufacturers who want to launch a well-known domestic brand internationally. Licensing provides a fairly simple method for expanding into a foreign market with little or no investment.