A middleman that carries a select group of products within a single line is called a(n) _____ wholesaler.
A) full-service
B) limited-line
C) limited-service
D) specialty-line
E) agent
Question 2
When Dell decided to produce and market an affordable personal computer, it had to consider a number of issues: what the computer would look like, where and how it would be produced, what options it would include, and so on. Supplying answers to these questions is part of
A) operational planning.
B) basic research.
C) applied research.
D) design planning.
E) scheduling.
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