Author Question: If a manager designs the shoe department in a manner that one of its private-label pairs of shoes, ... (Read 84 times)

khang

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If a manager designs the shoe department in a manner that one of its private-label pairs of shoes, priced at 39.99, is positioned next to a well-known national brand of shoes priced at 69.99, what strategy is the manager attempting to accomplish?
 A) Everyday low price
  B) Odd-even pricing
  C) Prestige pricing
  D) Special-event pricing
  E) Reference pricing

Question 2

The two types of corporate culture that have low levels of sociability among employees are
 A) networked and communal.
  B) fragmented and networked.
  C) family and communal.
  D) mercenary and networked.
  E) fragmented and mercenary.



jaymee143

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Answer to Question 1

E

Answer to Question 2

E



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