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Author Question: If a company invests 1,000,000 to develop and market a new product with a goal of earning 1,200,000 ... (Read 36 times)

yoroshambo

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If a company invests 1,000,000 to develop and market a new product with a goal of earning 1,200,000 on the product by the end of the year, it will price the product based on
 A) profit expectations.
  B) market-share goals.
  C) return on investment goals.
  D) survival goals.
  E) objectives.

Question 2

The head of the marketing department at CBS Environmental, Inc supervises twelve people in her department. This represents her
 A) chain of command.
  B) degree of specialization.
  C) level of authority.
  D) span of management.
  E) nature and degree of departmentalization .



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chevyboi1976

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Answer to Question 1

C

Answer to Question 2

D





 

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