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Author Question: What are the major phases involved in the new product development ... (Read 24 times)

RYAN BANYAN

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on: Jul 14, 2018
What are the major phases involved in the new product development process?

Question 2

Which of the following is not considered a basic step of benchmarking?
 A) Forming a benchmarking team
  B) Collecting and analyzing data
  C) Acting on results of data collection
  D) Goal setting
  E) Identifying objectives


hollysheppard095

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Reply #1 on: Jul 14, 2018
Answer to Question 1

The phases of new-product development start with idea generation, followed by screening, concept testing, business analysis, product development, test marketing, and commercialization.

Answer to Question 2

D


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RYAN BANYAN

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Reply #2 on: Jul 14, 2018
TY


hollysheppard095

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Reply #3 on: Jul 14, 2018
Happy to Help


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