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Author Question: In the study of consumer behavior, the role of emotion in consumer decision making has gained ... (Read 143 times)

chads108

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on: Jun 20, 2018
In the study of consumer behavior, the role of emotion in consumer decision making has gained importance in recent years.
 
  a) True
  b) False

Question 2

_____ refers to the manner in which people group things together. It is one of the basic mental processes.
 
  a) Idiocentrism
  b) Centration
  c) Infrahumanization
  d) Categorization


Kedrick2014

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Reply #1 on: Jun 20, 2018
Answer to Question 1

a

Answer to Question 2

d


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