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Author Question: In deciding which items to market and advertise, quick service operators should emphasize: a. ... (Read 37 times)

drink

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In deciding which items to market and advertise, quick service operators should emphasize:
 
  a. items that attract new customers
  b. items that are easy to prepare
  c. items that have been around the longest time.
  d. high gross profit items,
  e. a and d

Question 2

The method quick service restaurant chains use to determine if a new menu will have customer acceptance is to:
 
  a. submit it for laboratory analysis
  b. ask employees if they like it.
  c. use test marketing
  d. consult their friends.



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dominiqueenicolee

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Answer to Question 1

E

Answer to Question 2

C





 

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