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Author Question: One advantage of NON-primetime programming is that a. the audience is more diverse for each show. ... (Read 43 times)

maegan_martin

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One advantage of NON-primetime programming is that
 
  a. the audience is more diverse for each show.
  b. the audience is more loyal to the shows.
  c. HUT levels are typically higher than primetime.
  d. HUT levels are typically lower than primetime.

Question 2

In recent years, daytime programming by the network has
 
  a. increased, leaving the affiliates with less time to program.
  b. decreased, particularly for soap operas.
  c. decreased, particularly for talk shows.
  d. become less profitable than prime-time.



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kmb352

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Answer to Question 1

b

Answer to Question 2

b





 

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