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Author Question: Because the brain's capacity to process information is limited, consumers are very selective about ... (Read 20 times)

torybrooks

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Question 1

Processing information from more than one medium at a time is known as ________.
◦ interactive attention
◦ multitasking
◦ perceptual hyperactivity
◦ perceptual chunking

Question 2

Because the brain's capacity to process information is limited, consumers are very selective about what they pay attention to and tend to select stimuli that relate to their current needs. This type of perceptual filter is called ________.
◦ subliminal perception
◦ perceptual defense
◦ adaptation
◦ perceptual vigilance


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Marked as best answer by torybrooks on Jun 4, 2019

Anonymous

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torybrooks

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Reply 2 on: Jun 4, 2019
Great answer, keep it coming :)


parker125

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Reply 3 on: Yesterday
YES! Correct, THANKS for helping me on my review

 

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