Question 1
A(n) ________ is an actual or imaginary individual or group conceived of having significant relevance upon an individual's evaluations, aspirations, or behavior.
◦ demographic group
◦ reference group
◦ focus group
◦ opinion group
Question 2
A type of reference group is ________.
◦ avoidance
◦ membership
◦ aspirational
◦ all of the above