Business Expansion Plan (Scenario)
As a business expansion director, Shana's goal is to scout potential locations for her company's planned expansion to other countries. There are many options, some of which include maintaining the business's head office in the United States. Other options send company representatives to foreign operations when necessary, or establishing separate operation facilities abroad and hiring locals as managers.
Shana's company "went global" several years ago. Which of the following was likely to have been the first step it took in going global?
◦ importing
◦ exporting
◦ licensing
◦ outsourcing