Question 1
A firm's vertical dimension refers to
◦ its ability to grow its profits.
◦ the size of its headquarters building.
◦ the degree to which it participates in the various stages of producing the products and services it sells.
◦ the downstream stages of production.
Question 2
A McDonald's franchise is an example of
◦ horizontal integration.
◦ quasi-vertical integration.
◦ a vertical merger.
◦ None of these.
