Author Question: One of the most compelling challenges for the marketing research industry is finding individuals who ... (Read 98 times)

cyc028 · **on:** Feb 10, 2022

Question 1

On which type of demand does the marketing research industry rely?
◦ Derived demand
◦ Latent demand
◦ Irregular demand
◦ Full demand

Question 2

One of the most compelling challenges for the marketing research industry is finding individuals who combine tech savviness and analytical skills with the ________.
◦ ability to perform high-level statistical analysis
◦ ability to understand new software technologies
◦ ability to understand syndicated and social media data
◦ ability to synthesize data and present it in a compelling way

koswald · **Reply #1 on:** Feb 10, 2022

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