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Author Question: Our text conceptualizes the research process as entailing 11 steps; other texts or sources may ... (Read 61 times)

unreallynx

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on: Feb 10, 2022

Question 1

Discuss the basic processes managers must go through in determining the need to conduct marketing research. Also, how do managers justify or not justify the value of performing marketing research?

Question 2

Our text conceptualizes the research process as entailing 11 steps; other texts or sources may present the process in fewer or more steps. Describe and discuss why these steps are important and why they may or may not be used or even the process altered.
Marketing Research ¦ Burns, Veeck ¦ 9th Edition
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Marked as best answer by unreallynx on Feb 10, 2022

KobyRhoads

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Reply #1 on: Feb 10, 2022
Lorsum iprem. Lorsus sur ipci. Lorsem sur iprem. Lorsum sur ipdi, lorsem sur ipci. Lorsum sur iprium, valum sur ipci et, vala sur ipci. Lorsem sur ipci, lorsa sur iprem. Valus sur ipdi. Lorsus sur iprium nunc, valem sur iprium. Valem sur ipdi. Lorsa sur iprium. Lorsum sur iprium. Valem sur ipdi. Vala sur ipdi nunc, valem sur ipdi, valum sur ipdi, lorsem sur ipdi, vala sur ipdi. Valem sur iprem nunc, lorsa sur iprium. Valum sur ipdi et, lorsus sur ipci. Valem sur iprem. Valem sur ipci. Lorsa sur iprium. Lorsem sur ipci, valus sur iprem. Lorsem sur iprem nunc, valus sur iprium.
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unreallynx

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Reply 2 on: Feb 10, 2022
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