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Author Question: A survey revealed that a product has a high level of brand loyalty. This means that ________. (Read 74 times)

Dannyrod2

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Question 1

A product mix that includes several versions of each product in the product line is a ________ product mix.
◦ wide
◦ long
◦ deep
◦ simple
◦ complementary

Question 2

A survey revealed that a product has a high level of brand loyalty. This means that ________.
◦ buyers will not accept substitutes of the brand
◦ the brand does not have many substitutes
◦ people are committed to the brand
◦ the brand represents a specialty product
◦ majority considered the brand as a preferred one


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Marked as best answer by Dannyrod2 on May 9, 2022

Burly

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Dannyrod2

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Reply 2 on: May 9, 2022
Thanks for the timely response, appreciate it


aruss1303

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Reply 3 on: Yesterday
Wow, this really help

 

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