Author Question: The Lipton Ice and dextrose pill research demonstrated that subliminal messages are most effective ... (Read 156 times)

jlmhmf

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The Lipton Ice and dextrose pill research demonstrated that subliminal messages are most effective when participants
 
  a. cared very much about the issue.
  b. were low in self-monitoring.
  c. were low in the need for evaluation.
  d. really needed the item being advertised.

Question 2

Assessment centers' multidimensional approach to making hiring decisions is
 
  a. good at predicting who will make a good employee.
  b. very inexpensive compared to traditional methods
  c. assumed to be less effective than traditional interviews.
  d. more prone to applicant attempts to manipulate the interview process.



scikid

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Answer to Question 1

d

Answer to Question 2

a



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