This topic contains a solution. Click here to go to the answer
« previous next »

Author Question: Why is it especially important in marketing and sales messages to avoid implying offers or promises ... (Read 61 times)

silviawilliams41

  • Hero Member
  • *****
  • Posts: 560
on: Jun 23, 2018
Why is it especially important in marketing and sales messages to avoid implying offers or promises you cannot fulfill?
 
  What will be an ideal response?

Question 2

In the practice of ________, behaviorally targeted ads from one website follow an online shopper when he or she moves on to other websites.
 
  A) flanking
  B) remarketing
  C) cyber stalking
  D) stealth advertising
  E) unethical marketing


Related Topics

Need homework help now?

Ask unlimited questions for free

Ask a Question
Marked as best answer by a Subject Expert

bookworm410

  • Sr. Member
  • ****
  • Posts: 341
Reply #1 on: Jun 23, 2018
Answer to Question 1

Answer: In many states, marketing and sales messages are binding contracts. Therefore, dishonesty in a sales message can lead to unfavorable legal action. For ethical reasons, it is always vital to avoid making promises you and your organization cannot keep.

Answer to Question 2

Answer: B
Explanation: B) In remarketing, behaviorally targeted ads follow users as they move from website to website.


silviawilliams41

  • Hero Member
  • *****
  • Posts: 560
Reply #2 on: Jun 23, 2018
Thank you :)


bookworm410

  • Sr. Member
  • ****
  • Posts: 341
Reply #3 on: Jun 23, 2018
Happy to help you


« previous next »
 

Did you know?

The use of salicylates dates back 2,500 years to Hippocrates’s recommendation of willow bark (from which a salicylate is derived) as an aid to the pains of childbirth. However, overdosage of salicylates can harm body fluids, electrolytes, the CNS, the GI tract, the ears, the lungs, the blood, the liver, and the kidneys and cause coma or death.

Did you know?

The first successful kidney transplant was performed in 1954 and occurred in Boston. A kidney from an identical twin was transplanted into his dying brother's body and was not rejected because it did not appear foreign to his body.

Did you know?

More than 4.4billion prescriptions were dispensed within the United States in 2016.

Did you know?

Of the estimated 2 million heroin users in the United States, 600,000–800,000 are considered hardcore addicts. Heroin addiction is considered to be one of the hardest addictions to recover from.

Did you know?

Limit intake of red meat and dairy products made with whole milk. Choose skim milk, low-fat or fat-free dairy products. Limit fried food. Use healthy oils when cooking.

Polyploidy has been an important factor in the evolution of plants. Polyploidy has been an important factor in the evolution of plants.
Rituals such as the sacrament of the Anointing of the Sick are important expressions of religious be Rituals such as the sacrament of the Anointing of the Sick are important expressions of religious be
Avoid working with your elbows behind you. Avoid working with your elbows behind you.
The hazmat training pyramid. It is important to train from the ground up, starting with a firm grasp ... The hazmat training pyramid. It is important to train from the ground up, starting with a firm grasp ...
Hydrolysis reactions for some biochemically important phosphate compounds (part 2) Hydrolysis reactions for some biochemically important phosphate compounds (part 2)
Proteins play an important role in keeping your skin healthy and your nails strong Proteins play an important role in keeping your skin healthy and your nails strong
Video: Mendel's pea plant, Pisum sativum experimental

For a complete list of videos, visit our video library