This topic contains a solution. Click here to go to the answer
« previous next »

Author Question: A consumer sees an ad for a Nissan Altima. If the consumer's prior evaluation of the Nissan name is ... (Read 129 times)

bb

  • Hero Member
  • *****
  • Posts: 544
on: Jun 28, 2018
A consumer sees an ad for a Nissan Altima. If the consumer's prior evaluation of the Nissan name is positive, additional information about the car obtained from the ad can then be used to adjust this initial value either upward or downward. This is an example of
 a. judgment of goodness and badness.
  b. an anchoring and adjustment process.
  c. the assessment process.
  d. belief strength.
  e. an estimation of likelihood.

Question 2

A disruptive innovation represents a product or service that is not as good as currently available alternatives.
 
 Indicate whether the statement is true or false


Related Topics

Need homework help now?

Ask unlimited questions for free

Ask a Question
Marked as best answer by a Subject Expert

bob

  • Sr. Member
  • ****
  • Posts: 343
Reply #1 on: Jun 28, 2018
Answer to Question 1

B

Answer to Question 2

true


bb

  • Member
  • Posts: 544
Reply 2 on: Jun 28, 2018
Gracias!

cdmart10

  • Member
  • Posts: 332
Reply 3 on: Yesterday
Thanks for the timely response, appreciate it

« previous next »
 

Did you know?

In most cases, kidneys can recover from almost complete loss of function, such as in acute kidney (renal) failure.

Did you know?

Pregnant women usually experience a heightened sense of smell beginning late in the first trimester. Some experts call this the body's way of protecting a pregnant woman from foods that are unsafe for the fetus.

Did you know?

Fungal nail infections account for up to 30% of all skin infections. They affect 5% of the general population—mostly people over the age of 70.

Did you know?

Essential fatty acids have been shown to be effective against ulcers, asthma, dental cavities, and skin disorders such as acne.

Did you know?

Your skin wrinkles if you stay in the bathtub a long time because the outermost layer of skin (which consists of dead keratin) swells when it absorbs water. It is tightly attached to the skin below it, so it compensates for the increased area by wrinkling. This happens to the hands and feet because they have the thickest layer of dead keratin cells.

Evaluation of a child for cystic fibrosis with a sweat chloride test. Sweat is being collected under Evaluation of a child for cystic fibrosis with a sweat chloride test. Sweat is being collected under
Critical thinking model for safety evaluation Critical thinking model for safety evaluation
Example of an employee performance evaluation form Cont Example of an employee performance evaluation form Cont
Research Report Evaluation Worksheet Research Report Evaluation Worksheet
From Farm to Consumer From Farm to Consumer
Evaluation of sleep complaints and pertinent clinical history Evaluation of sleep complaints and pertinent clinical history
Video: Introduction to Heart Attacks

For a complete list of videos, visit our video library