This topic contains a solution. Click here to go to the answer
« previous next »

Author Question: An important aspect of the marketing concept is a(n) ____. a. single-functional perspective b. ... (Read 61 times)

tiara099

  • Hero Member
  • *****
  • Posts: 588
on: Jun 28, 2018
An important aspect of the marketing concept is a(n) ____.
 a. single-functional perspective
  b. emphasis on short-term profitability
  c. consumer orientation
  d. producer chain

Question 2

Describe what a CRM program is and the types of information used.


Related Topics

Need homework help now?

Ask unlimited questions for free

Ask a Question
Marked as best answer by a Subject Expert

underwood14

  • Sr. Member
  • ****
  • Posts: 346
Reply #1 on: Jun 28, 2018
Answer to Question 1

C

Answer to Question 2

A CRM program is used to learn about customers. It is used to find out which customers are loyal. Originally, CRM systems collected primitive customer information like customer identification and contact information. They also collected RFM data. The CRM system has been expanded so that companies can provide specific offerings through cross-selling efforts.


tiara099

  • Member
  • Posts: 588
Reply 2 on: Jun 28, 2018
Thanks for the timely response, appreciate it

amcvicar

  • Member
  • Posts: 341
Reply 3 on: Yesterday
:D TYSM

« previous next »
 

Did you know?

More than 20 million Americans cite use of marijuana within the past 30 days, according to the National Survey on Drug Use and Health (NSDUH). More than 8 million admit to using it almost every day.

Did you know?

Warfarin was developed as a consequence of the study of a strange bleeding disorder that suddenly occurred in cattle on the northern prairies of the United States in the early 1900s.

Did you know?

Famous people who died from poisoning or drug overdose include, Adolf Hitler, Socrates, Juan Ponce de Leon, Marilyn Monroe, Judy Garland, and John Belushi.

Did you know?

Disorders that may affect pharmacodynamics include genetic mutations, malnutrition, thyrotoxicosis, myasthenia gravis, Parkinson's disease, and certain forms of insulin-resistant diabetes mellitus.

Did you know?

About one in five American adults and teenagers have had a genital herpes infection—and most of them don't know it. People with genital herpes have at least twice the risk of becoming infected with HIV if exposed to it than those people who do not have genital herpes.

Examples of structures in which extensive surface area is important for function. Examples of structures in which extensive surface area is important for function.
Perspective analysis of Leonardo da Vinci, The Last Supper. Perspective analysis of Leonardo da Vinci, The Last Supper.
A schematic diagram of the functional cycle of the Na+–K+ pump A schematic diagram of the functional cycle of the Na+–K+ pump
Functional foods are being used by some health care professionals Functional foods are being used by some health care professionals
Single-serve pods of infant formula Single-serve pods of infant formula
VALUATION CONCEPT & METHODOLOGIES VALUATION CONCEPT & METHODOLOGIES
Video: Ciliate conjugation Animation

For a complete list of videos, visit our video library