This topic contains a solution. Click here to go to the answer
« previous next »

Author Question: An important aspect of the marketing concept is a(n) ____. a. single-functional perspective b. ... (Read 118 times)

tiara099

  • Hero Member
  • *****
  • Posts: 588
on: Jun 28, 2018
An important aspect of the marketing concept is a(n) ____.
 a. single-functional perspective
  b. emphasis on short-term profitability
  c. consumer orientation
  d. producer chain

Question 2

Describe what a CRM program is and the types of information used.


Related Topics

Need homework help now?

Ask unlimited questions for free

Ask a Question
Marked as best answer by a Subject Expert

underwood14

  • Sr. Member
  • ****
  • Posts: 346
Reply #1 on: Jun 28, 2018
Answer to Question 1

C

Answer to Question 2

A CRM program is used to learn about customers. It is used to find out which customers are loyal. Originally, CRM systems collected primitive customer information like customer identification and contact information. They also collected RFM data. The CRM system has been expanded so that companies can provide specific offerings through cross-selling efforts.


tiara099

  • Member
  • Posts: 588
Reply 2 on: Jun 28, 2018
Great answer, keep it coming :)

deja

  • Member
  • Posts: 332
Reply 3 on: Yesterday
Gracias!

« previous next »
 

Did you know?

Over time, chronic hepatitis B virus and hepatitis C virus infections can progress to advanced liver disease, liver failure, and hepatocellular carcinoma. Unlike other forms, more than 80% of hepatitis C infections become chronic and lead to liver disease. When combined with hepatitis B, hepatitis C now accounts for 75% percent of all cases of liver disease around the world. Liver failure caused by hepatitis C is now leading cause of liver transplants in the United States.

Did you know?

Anesthesia awareness is a potentially disturbing adverse effect wherein patients who have been paralyzed with muscle relaxants may awaken. They may be aware of their surroundings but unable to communicate or move. Neurologic monitoring equipment that helps to more closely check the patient's anesthesia stages is now available to avoid the occurrence of anesthesia awareness.

Did you know?

Despite claims by manufacturers, the supplement known as Ginkgo biloba was shown in a study of more than 3,000 participants to be ineffective in reducing development of dementia and Alzheimer’s disease in older people.

Did you know?

Bisphosphonates were first developed in the nineteenth century. They were first investigated for use in disorders of bone metabolism in the 1960s. They are now used clinically for the treatment of osteoporosis, Paget's disease, bone metastasis, multiple myeloma, and other conditions that feature bone fragility.

Did you know?

There are more bacteria in your mouth than there are people in the world.

ABO Blood Reactions Are Important in Transfusions ABO Blood Reactions Are Important in Transfusions
Some common functional groups of biomolecules Some common functional groups of biomolecules
Some common functional groups of biomolecules Some common functional groups of biomolecules
nephron - functional unit of the kidney nephron - functional unit of the kidney
Hydrolysis reactions for some biochemically important phosphate compounds (part 1) Hydrolysis reactions for some biochemically important phosphate compounds (part 1)
Remote sensing and GIS are important tools Remote sensing and GIS are important tools
Video: Major Elements in Biological Molecules: Proteins

For a complete list of videos, visit our video library