This topic contains a solution. Click here to go to the answer
« previous next »

Author Question: When planning for a successful service performance, service marketers need to understand that a. a ... (Read 85 times)

jlmhmf

  • Hero Member
  • *****
  • Posts: 552
on: Jun 29, 2018
When planning for a successful service performance, service marketers need to understand that
 a. a service performance occurs at a single moment in time.
  b. a service performance is a single event.
  c. a service offering typically takes shape prior to its performance.
  d. the basic service of the organization is often supported by a host of supplementary service elements.
  e. All of these service characteristics need to be understood by service marketers when planning a successful service performance.

Question 2

Which of the following is NOT one of the four P's of selling?
 a. power
  b. pleasure
  c. profit
  d. practice


Related Topics

Need homework help now?

Ask unlimited questions for free

Ask a Question
Marked as best answer by a Subject Expert

orangecrush

  • Sr. Member
  • ****
  • Posts: 350
Reply #1 on: Jun 29, 2018
Answer to Question 1

d

Answer to Question 2

D. Benefits  power, profit, pleasure, and prestige  are what truly sell the business to a prospective franchisee. They are based upon the prospective buyer's problem or need and give them an opportunity to improve themselves and their lifestyle.


jlmhmf

  • Hero Member
  • *****
  • Posts: 552
Reply #2 on: Jun 29, 2018
Thank you :)


orangecrush

  • Sr. Member
  • ****
  • Posts: 350
Reply #3 on: Jun 29, 2018
Happy to help you


« previous next »
 

Did you know?

Acetaminophen (Tylenol) in overdose can seriously damage the liver. It should never be taken by people who use alcohol heavily; it can result in severe liver damage and even a condition requiring a liver transplant.

Did you know?

Vital signs (blood pressure, temperature, pulse rate, respiration rate) should be taken before any drug administration. Patients should be informed not to use tobacco or caffeine at least 30 minutes before their appointment.

Did you know?

In 2012, nearly 24 milliion Americans, aged 12 and older, had abused an illicit drug, according to the National Institute on Drug Abuse (NIDA).

Did you know?

Eating food that has been cooked with poppy seeds may cause you to fail a drug screening test, because the seeds contain enough opiate alkaloids to register as a positive.

Did you know?

People often find it difficult to accept the idea that bacteria can be beneficial and improve health. Lactic acid bacteria are good, and when eaten, these bacteria improve health and increase longevity. These bacteria included in foods such as yogurt.

Successful biological control of leafy spurge. Successful biological control of leafy spurge.
Lunokhod 1 (lit. moonwalker), the first successful space rover. Lunokhod 1 (lit. moonwalker), the first successful space rover.
Meta-analysis of 18 studies shows that aerobic exercise causes better performance in older adults on Meta-analysis of 18 studies shows that aerobic exercise causes better performance in older adults on
Toussaint L’Ouverture leads a revolt of slaves against the French in Haiti—the first and only major Toussaint L’Ouverture leads a revolt of slaves against the French in Haiti—the first and only major
Syntax Allows Us to Understand Language by the Organization of the Words Syntax Allows Us to Understand Language by the Organization of the Words
Sample time management planning chart for a massage student. Sample time management planning chart for a massage student.
Video: Embryonic development - Weeks 5 to 8

For a complete list of videos, visit our video library