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Author Question: Researchers often use the ________ scale since the underlying belief is that knowledge of consumers' ... (Read 115 times)

hannahmadyronde

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on: Feb 10, 2022

Question 1

Researchers often desire to measure subjective properties, which cannot be directly observed because they are ________ such as a person's attitude or intentions.
◦ objective constructs
◦ subliminal constructs
◦ mental constructs
◦ distinct constructs

Question 2

Researchers often use the ________ scale since the underlying belief is that knowledge of consumers' lifestyles, as opposed to just demographics, offers direction for marketing decisions.
◦ psychometric
◦ Likert
◦ semantic differential
◦ lifestyle inventory
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Marked as best answer by hannahmadyronde on Feb 10, 2022

khudija

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Reply #1 on: Feb 10, 2022
Lorsum iprem. Lorsus sur ipci. Lorsem sur iprem. Lorsum sur ipdi, lorsem sur ipci. Lorsum sur iprium, valum sur ipci et, vala sur ipci. Lorsem sur ipci, lorsa sur iprem. Valus sur ipdi. Lorsus sur iprium nunc, valem sur iprium. Valem sur ipdi. Lorsa sur iprium. Lorsum sur iprium. Valem sur ipdi. Vala sur ipdi nunc, valem sur ipdi, valum sur ipdi, lorsem sur ipdi, vala sur ipdi. Valem sur iprem nunc, lorsa sur iprium. Valum sur ipdi et, lorsus sur ipci. Valem sur iprem. Valem sur ipci. Lorsa sur iprium. Lorsem sur ipci, valus sur iprem. Lorsem sur iprem nunc, valus sur iprium.
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hannahmadyronde

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Reply 2 on: Feb 10, 2022
Excellent

scottmt

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Reply 3 on: Yesterday
YES! Correct, THANKS for helping me on my review

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