Question List for "Global Marketing"

  Topics Views Last post
Marketing » When consumers have difficulty in verbalizing their perceptions, and there are different alternative ... New
Started by nelaaney
39 Dec 2, 2019
Marketing » One study of adult involvement in household tasks revealed greater similarities between the United ... New
Started by mspears3
43 Dec 2, 2019
Marketing » Suppose Apple has collected extensive survey data about its new iPhone, and respondents have rated ... New
Started by Yolanda
60 Dec 2, 2019
Marketing » In Mexico City, only 55-60% of the population owns a telephone. The number drops to less than 50% in ... New
Started by pragya sharda
26 Dec 2, 2019
Marketing » In Singapore, Coca-Cola wanted to develop an advertisement program. They selected a group of ... New
Started by folubunmi
31 Dec 2, 2019
Marketing » Manufacturers of Splenda, a low-calorie sugar, wanted to arrange a focus group to find out its use ... New
Started by jwb375
32 Dec 2, 2019
Marketing » When the Coca-Cola Company convened focus groups in Europe and Asia to assess potential market ... New
Started by james
59 Dec 2, 2019
Marketing » A marketer of breakfast cereals might send researchers to preselected households at 6 A.M. to watch ... New
Started by ghost!
59 Dec 2, 2019
Marketing » Emerging markets present a number of challenges to anyone conducting market research, which includes ... New
Started by segrsyd
36 Dec 2, 2019
Marketing » When a trained person is recording the items selected in a grocery cart or basket, the research ... New
Started by V@ndy87
105 Dec 2, 2019