Author Question: An anti-smoking advertisement that features photographs of diseased lungs, people using oxygen tanks ... (Read 51 times)

justinmsk · **on:** Jun 22, 2018

An anti-smoking advertisement that features photographs of diseased lungs, people using oxygen tanks to offset the effects of lung disease, and funerals,

but does not include information about quitting smoking, is likely to be ineffective because it will probably ________.
A) induce too much fear
B) induce a desire to smoke more among some people
C) trivialize the consequences of smoking
D) create cognitive dissonance in viewers
E) violate our social norms

Question 2

Messages that arouse moderate levels of fear are effective at changing behavior if they ________.

A) include specific information about the source of the fear
B) also modify or suppress the third person effect
C) are followed by messages that arouse stronger levels of fear
D) include specific information about steps we can take to reduce the fear
E) activate the self-esteem function of attitudes