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Author Question: When evaluating a bad-news message, you should consider the message from the audience's point of ... (Read 177 times)

bclement10

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on: Jun 23, 2018
When evaluating a bad-news message, you should consider the message from the audience's point of view.
 
  Indicate whether the statement is true or false.

Question 2

Analyzing is crucial to developing a message that supports your business goals and positively affects audience reaction.
 
  Indicate whether the statement is true or false.


chloejackso

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Reply #1 on: Jun 23, 2018
Answer to Question 1

Answer: True
Explanation: Step back and put yourself in your audience's position to evaluate how they are likely to respond and whether the message will achieve the business result that you intend.

Answer to Question 2

Answer: True
Explanation: Analyzing is crucial to developing a message that supports your business goals and positively affects audience reaction. Among other things, the analyzing phase involves asking yourself what business result you want to achieve and anticipating your audience's reaction to the bad news. You must take these considerations into account to create an effective message.


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