Answer to Question 1
Answer: FALSE
Explanation: Most media can be distributed through more than one channel, so whenever you have a choice, think through your options to select the optimum combination. For example, a brief written message could be distributed as a printed letter or memo, or it could be distributed through a variety of digital channels, from email to blogging to social networking.
Answer to Question 2
Answer: FALSE
Explanation: The simplest way to categorize media choices is to divide them into oral (spoken), written, and visual. Each of these media can be delivered through digital and non-digital channels, which creates six basic combinations.