Surveys show that people may prefer to deal with members of their own race. A company assigns white salespersons to white clients and Hispanic salespersons to Hispanic clients. This makes revenues to all the salespersons higher than if the sales-persons were assigned randomly. Assignments based on race are:
a. illegal only if the salespersons earn different wages
b. legal since the interests of the customers is the same as the interests of the firm
c. legal if a majority of the salespersons of all races have approved the market division d. legal as a BFOQ
e. none of the other choices
Question 2
The franchisee has the right to sell the product of the parent company in which category of franchise:
a. product distributorship
b. trademark or trade-name licensing c. business format franchising
d. sale format franchising
e. all of the other specific choices are correct
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