Author Question: Explain why pharmaceutical representatives leave samples of expensive medications with physicians. ... (Read 74 times)

JGIBBSON · **on:** Jun 25, 2018

Explain why pharmaceutical representatives leave samples of expensive medications with physicians.

What will be an ideal response?

Question 2

Which of the following is an advantage of an automated phone system?

A. Less money spent on phone calls
B. Less time spent returning phone calls
C. The patient can direct herself to the correct party
D. Some people just want to talk to a person rather than a machine

ky860224 · **Reply #1 on:** Jun 25, 2018

Answer to Question 1

Pharmaceutical representatives commonly visit medical offices with the intent of meeting with physicians. These representatives showcase the latest drugs on the market and, as a marketing tactic, they often leave samples for physicians to dispense to patients. By using these free samples, physicians are able to give medications to patients for on a short-term basis. This can be very helpful to patients who face a financial barrier when purchasing expensive prescription medications. Physicians may also use these drug samples for patients as a trial before writing a prescription for the medication. They may also believethat by leaving free samples of expensive name-brand drugs, there is a higher likelihood physicians will prescribe these name-brand medications instead of less-expensive generic brands.

Answer to Question 2

C.The patient can direct themselves to the correct party