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Author Question: When evidence is ambiguous, the confirmation bias and overconfidence can lead consumers to a. avoid ... (Read 130 times)

nelaaney

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on: Jun 28, 2018
When evidence is ambiguous, the confirmation bias and overconfidence can lead consumers to
 a. avoid negative and highly diagnostic information.
  b. confirm only highly diagnostic information.
  c. underweigh positive information.
  d. recall highly vivid information.
  e. avoid marketing stimulus.

Question 2

Buyers expect salespeople to contribute to the success of the buyer's firms.
 
 Indicate whether the statement is true or false


Jordin Calloway

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Reply #1 on: Jun 28, 2018
Answer to Question 1

A

Answer to Question 2

true


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nelaaney

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Reply #2 on: Jun 28, 2018
Thank you


Jordin Calloway

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Reply #3 on: Jun 28, 2018
No problemo


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