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Author Question: A common use of demographic and socioeconomic data in marketing is a. delineating market segments. ... (Read 131 times)

LaDunn

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on: Jun 28, 2018
A common use of demographic and socioeconomic data in marketing is
 a. delineating market segments.
  b. investigating intentions to purchase.
  c. relating attitudes to opinions.
  d. discovering motivations.
  e. determining brand awareness.

Question 2

Factors that directly affect the ability to process information might include all of the following except
 a. objective knowledge.
  b. subjective knowledge.
  c. cognitive abilities.
  d. demographics.
  e. perceived risk.


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frogdreck123456

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Reply #1 on: Jun 28, 2018
Answer to Question 1

a

Answer to Question 2

E


LaDunn

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Reply 2 on: Jun 28, 2018
Thanks for the timely response, appreciate it

laurnthompson

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Reply 3 on: Yesterday
:D TYSM

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