Common strategies to induce self-referencing might include all of the following except
a. directly asking consumers to self-reference.
b. using the second person.
c. asking rhetorical questions.
d. using novelty or uniqueness appeals.
e. showing visuals of situations to which consumers can easily relate.
Question 2
Which is not a goal of purchasing?
a. Uninterrupted flow of communication.
b. Inventory management.
c. Improve quality.
d. Reduce administrative costs.
e. Advance firm's competitive position.
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