Author Question: Common strategies to induce self-referencing might include all of the following except a. directly ... (Read 55 times)

skymedlock

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Common strategies to induce self-referencing might include all of the following except
 a. directly asking consumers to self-reference.
  b. using the second person.
  c. asking rhetorical questions.
  d. using novelty or uniqueness appeals.
  e. showing visuals of situations to which consumers can easily relate.

Question 2

Which is not a goal of purchasing?
 a. Uninterrupted flow of communication.
 b. Inventory management.
 c. Improve quality.
 d. Reduce administrative costs.
 e. Advance firm's competitive position.



asware1

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Answer to Question 1

D

Answer to Question 2

a



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