Author Question: Explain the difference between type 1, type 2, and type 3 service ... (Read 39 times)

shenderson6 · **on:** Jun 28, 2018

Explain the difference between type 1, type 2, and type 3 service personnel.

Question 2

From the viewpoint of the consumer buying process, what is the difference between a need and a want?
A) Needs are absolute necessities, whereas wants are discretionary.
B) Needs are related to specific products, whereas wants occur only when the consumer has the ability to purchase the product.
C) Needs are based on discrepancies between actual and desired satisfaction, whereas wants occur relative to specific products that can fulfill a need.
D) Needs focus on specific elements of a product's quality, whereas wants are related to the extras that add value to the product.
E) Needs and wants are essentially the same, except that consumers will pay more for products they need.

joshbk44 · **Reply #1 on:** Jun 28, 2018

Answer to Question 1

Type 1 service staff are required to deal with customers quickly and effectively in once only situations where large numbers of customers are present. Type 2 staff deal with numerous, often repeat customers in restricted interactions of somewhat longer duration. Type 3 staff are required to have more highly developed communication skills because of more extended and complex interactions with customers.

Answer to Question 2

C