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Author Question: A consumer who has an interest in yoga clicks on a yoga-related site. The next time she goes online, ... (Read 171 times)

mrsjacobs44

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on: Jun 28, 2018
A consumer who has an interest in yoga clicks on a yoga-related site. The next time she goes online, the ad server detects her, finds a yoga banner ad, and displays it on the main page. The mechanism that tracks users' online behavior and is able to customize ads to them is called:
 a. interstitials.
 b. pop-ups.
 c. CTRs.
 d. cookies.

Question 2

The multi-attribute model for weighting solution alternatives is rarely used by business organizations because it involves complex math.
 
 Indicate whether the statement is true or false


Kimmy

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Reply #1 on: Jun 28, 2018
Answer to Question 1

d

Answer to Question 2

F


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