Author Question: The Timbertime Play Lot Company placed an ad with Google and learned that it costs 100 for 1,000 ... (Read 79 times)

Chelseaamend · **on:** Jun 28, 2018

The Timbertime Play Lot Company placed an ad with Google and learned that it costs 100 for 1,000 individual users to come into contact with their ad. The 100 per 1,000 figure is called:
a. CPA.
b. CPM.
c. exposure value.
d. click through rate.

Question 2

RFP stands for ready for problems, and is a term used by salespeople when uncovering needs.

Indicate whether the statement is true or false