Author Question: Google enables Internet advertisers to run ads on Web sites other than Google's own site, which is ... (Read 423 times)

nenivikky · **on:** Jun 28, 2018

Google enables Internet advertisers to run ads on Web sites other than Google's own site, which is known as ____.
a. keyword-matching advertising
b. hot-zoned advertising
c. content-targeted advertising
d. podcasting
e. blogging

Question 2

Which of the following is NOT true when a scale is a ratio scale?
a. The scale allows for comparison of the absolute magnitude of numbers.
b. The zero point is established arbitrarily.
c. If a is greater than b, and b is greater than c, then a is greater than c.
d. If a equals b, and b equals c, then a equals c.
e. The mode and the median are permissible measures of central tendency.