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Author Question: A relatively small company with a small budget is hoping to maximize its advertising dollars in the ... (Read 111 times)

laurencescou

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on: Jun 28, 2018
A relatively small company with a small budget is hoping to maximize its advertising dollars in the community it serves. The cheapest medium to use would be:
 a. newspapers.
 b. magazines.
 c. television.
 d. radio.

Question 2

A potential buyer will spend more time gathering information in which type of purchasing decision?
 a. Straight rebuys
  b. Modified rebuys
  c. Repetitive rebuys
  d. New tasks
  e. All of the above are general types of purchasing decisions


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macmac

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Reply #1 on: Jun 28, 2018
Answer to Question 1

d

Answer to Question 2

D


laurencescou

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Reply #2 on: Jun 28, 2018
Thank you :)


macmac

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Reply #3 on: Jun 28, 2018
Happy to help you


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