Author Question: If Lowes were to study what Home Depot was doing for their annual projected advertising, and base ... (Read 32 times)

DyllonKazuo

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If Lowes were to study what Home Depot was doing for their annual projected advertising, and base their advertising budget on the quantity and quality of ads that Home Depot was using, their method would be called:
 a. the affordability method.
 b. the competitive parity method.
 c. the objective and task method.
 d. the percentage of sales method.

Question 2

Empathy is generally accepted as an important trait for successful salespeople.
 
 Indicate whether the statement is true or false



bitingbit

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Answer to Question 1

b

Answer to Question 2

T



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