This topic contains a solution. Click here to go to the answer

Author Question: The most common form of CRM arrangement involves a company contributing to a designated cause every ... (Read 71 times)

cmoore54

  • Hero Member
  • *****
  • Posts: 568
The most common form of CRM arrangement involves a company contributing to a designated cause every time a customer undertakes some action:
 a. to market the company brands.
 b. that thwarts negative publicity.
 c. that supports the company and its brands.
 d. to help the cause.

Question 2

Sarah just received a free trial sample of a bath gel. This is an example of:
 a. direct sampling.
 b. direct marketing.
 c. guerrilla marketing.
 d. personal selling.



Related Topics

Need homework help now?

Ask unlimited questions for free

Ask a Question
Marked as best answer by a Subject Expert

pocatato

  • Sr. Member
  • ****
  • Posts: 333
Answer to Question 1

c

Answer to Question 2

a




cmoore54

  • Member
  • Posts: 568
Reply 2 on: Jun 28, 2018
YES! Correct, THANKS for helping me on my review


nathang24

  • Member
  • Posts: 314
Reply 3 on: Yesterday
Thanks for the timely response, appreciate it

 

Did you know?

Russia has the highest death rate from cardiovascular disease followed by the Ukraine, Romania, Hungary, and Poland.

Did you know?

Pink eye is a term that refers to conjunctivitis, which is inflammation of the thin, clear membrane (conjunctiva) over the white part of the eye (sclera). It may be triggered by a virus, bacteria, or foreign body in the eye. Antibiotic eye drops alleviate bacterial conjunctivitis, and antihistamine allergy pills or eye drops help control allergic conjunctivitis symptoms.

Did you know?

Blastomycosis is often misdiagnosed, resulting in tragic outcomes. It is caused by a fungus living in moist soil, in wooded areas of the United States and Canada. If inhaled, the fungus can cause mild breathing problems that may worsen and cause serious illness and even death.

Did you know?

Only one in 10 cancer deaths is caused by the primary tumor. The vast majority of cancer mortality is caused by cells breaking away from the main tumor and metastasizing to other parts of the body, such as the brain, bones, or liver.

Did you know?

Elderly adults are living longer, and causes of death are shifting. At the same time, autopsy rates are at or near their lowest in history.

For a complete list of videos, visit our video library