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Author Question: On the eve of the U.S. national bowling championships, a bowling ball company throws a party at a ... (Read 82 times)

moongchi

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On the eve of the U.S. national bowling championships, a bowling ball company throws a party at a bowling alley. Fans who come can play free games against top professionals. At the end of the night, a few lucky fans will win customized bowling balls in jewel-encrusted bowling ball bags. This is an example of:
 a. direct marketing.
  b. experiential marketing.
  c. end-to-end CX.
  d. All of these are correct

Question 2

Point-of-purchase materials stimulate impulse purchasing.
 
 Indicate whether the statement is true or false



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jamesnevil303

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Answer to Question 1

b

Answer to Question 2

T




moongchi

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Reply 2 on: Jun 28, 2018
Gracias!


kishoreddi

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Reply 3 on: Yesterday
Thanks for the timely response, appreciate it

 

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