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Author Question: A major strength of billboard advertising is its broad reach and high frequency levels. Indicate ... (Read 39 times)

Ebrown

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on: Jun 28, 2018
A major strength of billboard advertising is its broad reach and high frequency levels.
 
 Indicate whether the statement is true or false

Question 2

If you enter a shopping mall and notice a researcher handing out surveys to everyone asking their opinion about a possible increase in state sales tax rates, what type of sampling procedure is being used?
 a. Convenience sample
  b. Implied sample
  c. Simple random sample
  d. Systematic sample
  e. Quota sample


Pswine

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Reply #1 on: Jun 28, 2018
Answer to Question 1

T

Answer to Question 2

a


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