Which of the following is NOT a reason miscomprehension of marcom messages occurs?
a. Consumers are biased by their own preconceptions and thus see what they choose to see.
b. Processing of advertisements often takes place under time pressures and noisy circumstances.
c. Consumers are not exposed to the medium in which the message appears.
d. Messages are themselves sometimes misleading or unclear.
e. all of the above are reasons miscomprehension occurs
Question 2
RSS feeds are:
a. a method of generating revenue from website content.
b. a method of syndicating content.
c. used by large corporations to transmit information over the Internet.
The Real Reason Why They Repeat the Same 20 Songs on the Radio & TV Nationwide
Pott’s Occurs at the ankle and affects both bones of the lower leg (fibula and tibia)
Erythroblastosis fetalis. (a) The condition occurs with an RH+ father and RH– mother. (b) First preg
Crying Frequency in the Early Months In their first months of life, infants often cry for no appare
Chlamydospore or spherule that occurs at body temperature.
Look at Table 4.2.2. Consumers learn that the rubber ducks wear out batteries quickly. As a ...