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Author Question: The value of linking data from several contexts (e.g., omni-channel transactional data) is that it ... (Read 55 times)

lracut11

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The value of linking data from several contexts (e.g., omni-channel transactional data) is that it can provide
 a. big data sets for analysis.
  b. a complete view of in-store purchasing behavior.
  c. a complete view of online purchasing behavior.
  d. location mapping data.
  e. a 360-degree view of purchasing patterns.

Question 2

A problem with direct marketing is that consumers are concerned that personal information is being gathered and exchanged between businesses.
 
 Indicate whether the statement is true or false



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Swizqar

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Answer to Question 1

e

Answer to Question 2

T




lracut11

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Reply 2 on: Jun 28, 2018
Great answer, keep it coming :)


T4T

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Reply 3 on: Yesterday
Excellent

 

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