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Author Question: A medicated shampoo advertises the fact that it is so effective that it actually prevents dandruff. ... (Read 83 times)

mmm

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on: Jun 28, 2018
A medicated shampoo advertises the fact that it is so effective that it actually prevents dandruff. This is an example of an appeal to consumers' ____.
 a. functional needs
  b. symbolic needs
  c. experiential needs
  d. utilitarian needs
  e. economic needs

Question 2

The first step in creating a virtual value chain is to create visibility, which can be defined as the ability for customers to see into inventory systems.
 
 Indicate whether the statement is true or false


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covalentbond

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Reply #1 on: Jun 28, 2018
Answer to Question 1

A

Answer to Question 2

F


mmm

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Reply 2 on: Jun 28, 2018
Thanks for the timely response, appreciate it

Viet Thy

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Reply 3 on: Yesterday
Excellent

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