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Author Question: Honda purchases a 30-second television commercial on ESPN to run in a telecast of an NCAA men's ... (Read 61 times)

tnt_battle

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Honda purchases a 30-second television commercial on ESPN to run in a telecast of an NCAA men's basketball game. The commercial touts the reliability of Honda and its new 100,000 mile manufacture warranty. This advertising for Honda is all the following except:
 a. paid for. c. an attempt to create needs.
  b. mass-mediated. d. a communication.

Question 2

Which of the following is an accurate description of advertising?
 a. Advertising plays a pivotal role in world commerce.
  b. Advertising is a big part of our language and culture.
  c. Advertising reflects the way we think about things and see ourselves.
  d. All of these are accurate descriptions of advertising.



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lorealeza77

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Answer to Question 1

C

Answer to Question 2

D




tnt_battle

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Reply 2 on: Jun 28, 2018
Gracias!


ecabral0

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Reply 3 on: Yesterday
Excellent

 

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