Author Question: Advertising increases levels of consumer purchase of specific brands, which in turn affects gross ... (Read 108 times)

Diane

  • Hero Member
  • *****
  • Posts: 576
Advertising increases levels of consumer purchase of specific brands, which in turn affects gross domestic product.
 
 Indicate whether the statement is true or false

Question 2

Attempting to develop recognition and approval of a brand over time, direct response advertising relies on imagery and message themes that emphasize the benefits and characteristics of a brand.
 
 Indicate whether the statement is true or false



SVictor

  • Sr. Member
  • ****
  • Posts: 365
Answer to Question 1

F

Answer to Question 2

F



Related Topics

Need homework help now?

Ask unlimited questions for free

Ask a Question
 

Did you know?

Throughout history, plants containing cardiac steroids have been used as heart drugs and as poisons (e.g., in arrows used in combat), emetics, and diuretics.

Did you know?

The Babylonians wrote numbers in a system that used 60 as the base value rather than the number 10. They did not have a symbol for "zero."

Did you know?

If you use artificial sweeteners, such as cyclamates, your eyes may be more sensitive to light. Other factors that will make your eyes more sensitive to light include use of antibiotics, oral contraceptives, hypertension medications, diuretics, and antidiabetic medications.

Did you know?

Your skin wrinkles if you stay in the bathtub a long time because the outermost layer of skin (which consists of dead keratin) swells when it absorbs water. It is tightly attached to the skin below it, so it compensates for the increased area by wrinkling. This happens to the hands and feet because they have the thickest layer of dead keratin cells.

Did you know?

In 1835 it was discovered that a disease of silkworms known as muscardine could be transferred from one silkworm to another, and was caused by a fungus.

For a complete list of videos, visit our video library