When trying to deliver an advertising message to a professional ...

[formula1]

When trying to deliver an advertising message to a professional audience, the medium of trade journals is most predominantly used.
 
 Indicate whether the statement is true or false

Question 2

A target audience is the whole group of consumers that will see an advertisement or an advertising campaign.
 
 Indicate whether the statement is true or false

[al]

Answer to Question 1

T

Answer to Question 2

F