An example of the most common form of cause related marketing is ...

[Themember4]

An example of the most common form of cause related marketing is an automobile company _____.
 a. underwriting the expenses of a rock concert
  b. underwriting the expenses of an ethnic festival
  c. making a contribution for breast cancer research
  d. making a contribution to the American Cancer Society every time someone purchases a new automobile.
  e. sponsoring a tennis tournament

Question 2

Humor enhances liking of both the advertisement and the advertised brand.
 a. True
  b. False
 Indicate whether the statement is true or false

[Mholman93]

Answer to Question 1

d

Answer to Question 2

True

[Themember4]

Thanks for the timely response, appreciate it

[Joy Chen]

TYSM