Author Question: The overarching objective of consumer-oriented promotions is to promote increased sales. a. True b. ... (Read 29 times)

eruditmonkey@yahoo.com

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The overarching objective of consumer-oriented promotions is to promote increased sales.
 a. True
  b. False
 Indicate whether the statement is true or false

Question 2

Marcom objectives should be measurable and specify the amount of change.
 a. True
  b. False
 Indicate whether the statement is true or false



wergv

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Answer to Question 1

True

Answer to Question 2

True



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